When working in internet marketing, making sites mainly designed to generate affiliate commission, it is sometimes hard find a new niche to target. In fact, as Bob Brown from Azzurro Blu, a leading web design agency in Aberdeen explains, trying to find a niche with competitive commissions, but without fierce competition is of course hard, but its not impossible.
One way of making money online is by making small websites designed only with adsense " or any other contextual advertisement " in mind. These sites " often referred to as micro-sites – are intended to target unusual search phrases, often in highly lucrative niches. This way, they can gain fairly high rankings without to much work. The terms targeted might not bring that many visitors, but the traffic received will be highly targeted, thus converting well.
Working with contextual ads " as with any form of paid per click program " the main objective is to make visitors click the ads, not necessarily buy anything. Thats for the webmaster buying the clicks to worry about.
When working with pay per sale affiliate programs, one needs to take a slightly different approach. Most affiliate programs operate by a pay per sale model, making it essential to send good traffic their way, visitors who will actually buy the products.
Compared to a PPC model, this sure is more work, but the upside is enormous. Working in a similar way as with contextual ad sites, you can easily target obscure search terms in highly profitable niches, thus receiving search engine visitors of high quality. You might not get many visitors, but if you are working with the right keywords, many of them will be looking for exactly what you are offering.
There are a lot of online tools to aid you when looking for a niche with good potential revenue, but a fast and easy way to get a grasp of a niche is to do a few searches on google. Looking at the number of results for any given search term will give you an idea of the competition. Mostly this is closely related to the potential profit, as more money naturally attracts more competitors.
Click a few of the sponsored ads, to see what landing pages people are using when buying traffic on that keyword. Remember people are paying to have a visitor see these landing pages, so in most cases they are very well converting, making them excellent to study before you make a website in the same niche.
To fully take advantage of the visitors you send to an affiliate program, you should find a program offering residual commission. This way, you will not only get a commission on the first sale, but get a commission of all future sales to this customer. In a way, its your customer.
Considering the limited amount of visitors expected, another important factor to consider before joining an affiliate program is their promotional material. Are you looking for text links only, or are you looking for graphics for banner advertising on your page? If you can find an affiliate program in your niche, offering affiliate links to specific products rather than the main page, it will make it much easier to target your visitors better. If you are getting visitors using the same search term, its not hard to find a specific product to present them with.
Many websites offer free stuff and/or an initial discount when a new customer joins them. Make sure you are using all the promotions available to you when you join and promote your affiliate program.